People are afflicted with short attention spans. They’re bombarded with media saturation. They ignore direct advertising and gravitate toward trusted sources on their favorite social media platforms.

We specialize in ‘turbo charging’ social channels for this expressed purpose: connecting experienced, savvy commercial real estate professionals with buyers and sellers that were previously out of reach. Recognition isn’t random. It requires discipline and consistency. We are committed to the creation of a digital media presence that you can be proud of – and shows a return on your investment in us.

Why choose Rare Victory?

For one thing, we know your business. Rare Victory has over 30 accumulated experience in real estate transactions and all the related tentacles (title, escrow, lending, inspections, etc). Therefore, your social media messaging and outreach appears organic, relevant and interesting. We use our vast experience in networking and relationship-building and give it a ‘high tech boost’ that lends another layer of credibility.

Hand-Crafted Makes the Difference

Secondly, we make sure our work is a true reflection of your personal style and professional ethos. We fuse your personality with your daily activities and interactions.Everything we do to make you look great emanates from this extra personal touch.

You’ll see the positive feedback almost immediately.

Is it possible to do on my own?

Of course it’s possible. But keep in mind – maintaining a credible social media presence in today’s content drenched environment is a full time job. There is no “half way” when it comes to engaging your audience, effectively distributing your message, and converting your audience into lifelong clients. Social media is one of the most critical marketing instruments available to agents interested in growing beyond their current sphere of influence. But you have GOT to tap into it!

There is a ton of opportunity for commercial real estate pros. They have only begun to invest in the social network sphere. We specialize in creating a custom social media strategy that fits your vision and professional outlook.

 

A few things set our company apart.

For one, we know the business. Rare Victory has over 30 years of accumulated experience in real estate transactions and all related aspects – from client acquisition to the day escrow closes.  Therefore, your social media messaging and outreach appears natural, relevant and interesting with us at the helm. In other words, your social media messaging will be authentic.  Nobody knows how to combine the most effective elements of real estate marketing with the latest social media growth hacks like Rare Victory.

Second, we strive to make sure that your profile shows a diverse mix of content – We specialize in building a ‘content firehose’ that shows off your personality and life outside of the office. This ensures sellers and buyers will keep coming back to your platform for relevant and useful information that is targeted. Other companies tend to set you up on automatic updates and a 1-size-fits-all approach.  Not here. We specialize in creating a hand-crafted strategy that’s a reflection of your personal style and professional brand.

Finally, we give you the option of keeping us around – OR we’ll teach you how to take the reins and manage your own social media channels yourself. Part of what we provide is a roadmap that clearly shows how to fine-tune your social media presence. You’ll see it usually just comes down to how much time you have in a given day to manage the strategy effectively on your own.
KEY TAKE-AWAY:  Our program doesn’t need to make you eternally dependent on our team – we teach you how to fish.  It’s a totally unique approach to marketing that has proven effective for our current and past clients. We give you the choice:  keep us around or take over yourself.

 

 

So, what can I expect?

Rare Victory specializes in social media and digital marketing for the commercial real estate industry. Whether working in title, escrow, or as a broker connecting sellers with buyers of commercial property, we will elevate your online presence and establish your authority as an exceptional and experienced real estate professional. Our job is to make you stand out and get the right kind of attention.

Happy woman typing on a laptop and looking at camera sitting on a bench

    • Step One: Sign up and completion of our intake form. Social media audit, joint collaboration on content and link coordination, graphics assessment, and message testing.
    • Step Two: Content curation, targeted social engagement, campaign creation, distribution funnel testing, establishing your blog space. We then measure our implementation via analytics.
    • Step Three: Outreach to influencers and industry experts. Establish creation of “evergreen content” that you own. Organize a streamlined email list and continue full development and integration of up to 4 relevant social media channels, 6 days per week.

    Whether it’s LinkedIn, Facebook, Twitter, or Instagram (yes, Instagram is big) we are behind the scenes employing our expertise to your social media platforms – consistently increasing awareness of your success and building your following that is both authentic and prone to engagement.

    This leads to new relationships that eventually turn into real clients and closed escrows. All the while you are gaining followers, establishing your credibility and leaving your competition scrambling to uncover your secret weapon.

     

     

    A real-life example of our strategy in action – a social media lead from a home buyer:

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    Rare Victory: Invested in your success.

    Please Note:

    We typically work by referral only, and we limit the number of new clients every quarter to ensure the same level of excellent service.  However, if the approach outlined above makes sense to you and you’re ready to increase the number of closed transactions per year, drop us a line and we’ll be happy to answer any questions, including pricing. We know your business well and have extensive experience of the entire fluctuating process – from listing agreement (or buyer/broker) to swinging by the escrow office after the loan funds to pick up your well-deserved check. We know how hard you work on building your niche in a competitive industry. It doesn’t allow for a lot of free time to effectively manage the intricacies of social media penetration. But don’t worry. We’ve got that part down.